Greeting Cards Industry

In the internet age where ecards trend becomes so prevalent, many would think that the tradition of sending a greeting card is probably dying. But did you know about these interesting facts about the greeting cards industry?

greeting cards annual retail sales is almost $8 billion.

80% of the cards are purchased by women who tend to spend more time choosing a card, paying attention to the price.

90% of the United States household purchase an average of 30 greeting cards per year.

cards are categorised as Seasonal and Everyday. Seasonal cards being Christmas cards, Valentine's day cards, just to name a few. Everyday cards are general cards such as birthday cards and thank you cards, for example.

greeting cards form a lasting impression and foster a good bond between sender and receiver.

Commercially mass-produced greeting cards average between US$0.50 to US$4.00. The emergence of luxurious handmade greeting cards sell as high as US$20 as they use more elaborate and unique embellishments and they are more than just greeting cards. Having all these interesting facts about the industry, wouldn't it be a lucrative business even if it is a small piece of the $8 billion a year industry?

If you have love to create own card and find it such a joy to do so, the greeting card industry offers opportunities for selling your crafts to fund your hobby. There is even room to take it to a more serious level by being a handmade cards maker, supplying to retailers, selling online, writing and selling greeting cards verses to publishers.

This is one of the best homebased business!